This term is often used when talking about advertising or purchases.
An in-app advertisement is displayed when an app is used, while an in-app purchase refers to a purchase made from within the app.
In-app describes any content or features available within a given mobile application.
This term is often used when talking about advertising or purchases.
An in-app advertisement is displayed when an app is used, while an in-app purchase refers to a purchase made from within the app.