DBM (DoubleClick Bid Manager)

DoubleClick Bid Manager (DBM) is Google’s DSP.

Related words

Ad exchange Ad server Adtech DSP (Demand Side Platform)Programmatic SSP (Supply-Side Platform)

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Would you like another cup of tea?

online

Data Architecture

#TechConf – Google Marketing Next 2017: What you should remember

marketing cloud

Data Architecture

Google and Salesforce announce a major partnership at Dreamforce 2017

ROI

Media Consulting

Fail-proof recipe for a successful media business plan, by fifty-five

Anaïs Ryterband