artificial intelligence

5 posts

How we predicted the box-office revenue of "The Dark Tower”

Netflix is well-known for its data-driven approach to content creation, as seen with by the success of the $100m production “House of Cards” and Oscar-winning documentary “The Square”. This video-on-demand service provider, which disrupted the market in recent years, can rely on the data its 104 million subscribers generate. But who says you need 104 million subscribers to predict the success of a movie?

Connected cars: could data reconcile consumers’ expectations with manufacturers’ reality?

There are some seriously crazy figures being thrown around about the connected car market. The biggest consulting firms and financial analysts estimate that it will be worth $500 billion by 2025 (compared to an automotive industry valued at $2,000 billion in 2016)* – an enormous ratio. What does “connected cars” actually mean? There are many different types of applications, including everything from a simple GPS and infotainment to extending one’s house with a new living room space, and even personalised smart driving.

BrandTalk by fifty-five: facing the tech revolution, the automotive industry is reinventing itself

On May 11, fifty-five hosted an informal discussion about technology and the automotive industry, the first instalment of its “BrandTalk” series. The series, which takes the form of an open conversation club, is piloted by fifty-five and seeks to bring together players in a given industry with diverse backgrounds, so that everyone might benefit from different points of view on subjects relating to digital media and data.

Applying Big Data to online merchandising

How does Big Data allow us to predict customer behaviour and to optimise merchandising? How does data science applied to merchandising translate into concrete business wins?

Adobe Summit 2017: What You Should Remember

This year’s Adobe Summit EMEA was held in London on May 10th and 11th, and, as usual, conferences were full of useful information. The 2017 theme echoed last year’s (the Client): Customer Experience. The Summit is always highly anticipated, as it is the moment where big announcements are made about upcoming changes for Adobe tools and their various uses. Beyond the notable presence of Colin Firth (!), we jotted down the following announcements:

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Édition

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Publication

Lan Anh Vu Hong

Crédits photo

Mats Carduner, Adobe Stock & Unsplash

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